A website’s purpose should be articulated in the first sentence or so of the document, so that readers know what to expect. This allows you to focus on creating content that connects and creates an aspirational identity for your visitor. Here is a quick list of...
What is a landing page? A landing page is a web page that a website visitor lands on after clicking from another web page. Landing pages are used to capture leads and convert them into paying customers. They can be created with the sole purpose of driving traffic to a...
As a business owner, you may be interested in creating a website to help promote your company and its products or services. While this can be a great way to reach new customers and grow your business, there are a few things you need to consider before building a...
A website is often the first impression a potential customer has of a business. Using professional photos taken yourself or with a professionally trained photographer rather than stock image photos can help create a strong, positive first impression for your website....
I was fixing one of my windsurfing sails the other day, just a little stiching. To prevent a major tear to the sail, which would become a costly exercise. Well, the process got me thinking that fixing and maintaining your website is also a good thing before you have a...
Are you looking to hire or work with a local website designer? Maybe you’re in need of someone who you can call on, who can advise and provide website support when needed, and you need some guidance on how to find the right website manager for your growing business....
