In today’s business world, data is everything. It can be the key to unlocking new markets, understanding customer behaviour and improving products and services. But gathering and understanding data can be a daunting task for even the most experienced business professionals. This is where Fathom comes in.

Fathom is a simple, straight-forward analytics cloud based software that can provide businesses with valuable insights into their data. With Fathom, businesses can quickly and easily understand what is happening with their data, identify trends and patterns, and find ways to improve their products and services.

Fathom is used by some of the world’s top companies. And because it’s cloud-based, Fathom can be used by businesses of all sizes – from small businesses to large enterprises – without requiring any additional hardware or software.

Tracking button clicks in Divi

However, if you want to take your reporting to the next level and track clicks on buttons, links and page loads like thank you and purchase pages. You will need to install some javascript on your site to help with the tracking.

Watch Video: Install Fathom Event tracking on your Website

In the short video below we explain the steps you need to take to install and set up the tracking events tags so you can start tracking how many people clicked on the button or link on your wordpress website.

If you would like to learn more about Fathom you can a $10 Credit here.